Icons at The Conran Shop: New and Exclusive Beetle Chair Editions

GamFratesi’s iconic Beetle Chair has been reimagined in plastic and partly-upholstered editions - its ergonomic shell innovatively redesigned using curved plastic.

 

New and exclusive un-upholstered Beetle Chairs | Image courtesy of Gubi ©

New and exclusive un-upholstered Beetle Chairs | Image courtesy of Gubi ©

 

Designed by GamFratesi for prestigious design house Gubi, the plastic and partly-upholstered updates of the Beetle Chair bring a more structural, stream-line dimension to the original velvet design. Available with an innovative curved polypropylene shell or a partially upholstered seat in premium Kvadrat fabric, the new Beetle Chair has been updated to complement contemporary interiors.

Danish-Italian design duo, GamFratesi, found the anatomy of the beetle captivating. Reflecting the form of the beetle, the chair’s structure is composed of different curved plates, evoking the external shell that supports and protects the insect’s body.

 

Un-upholstered and part upholstered new edition Beetle Chairs | Image courtesy of Gubi ©

Un-upholstered and part upholstered new edition Beetle Chairs | Image courtesy of Gubi ©

 

Now in a fresh selection of elegant hues, the new edition un-upholstered Beetle Chair is accented with a selection of base options: from smoked oak to elegant brass, the collection has something for every interior style.

The partly-upholstered Beetle Chair offers the best of both worlds: a curved plastic seat shell and sumptuous Kvadrat upholstery within. Crafted from 90% wool, the Danish textile specialist’s ‘Steelcut’ fabric is available in a selection of muted colourways to accent the partly-upholstered Beetle Chair, awarding it an inviting and thoroughly modern aesthetic.

 

The Original Line-up

 

Upholsteries from left: Remix 733 (pipe remix 743), remix 612 (pipe remix 123), remix 753 (pipe 143), remix 632 (pipe remix 612), remix 662 (pipe remix 632)

The new upholstered Beetle Chairs in contemporary colourways | Image courtesy of Gubi

 

The classic velvet Beetle Chair collection is made up of richly upholstered dining and lounge chairs, with bar stools and complementary ottomans.

A fresh colour palette for spring/summer 2017 has been introduced, showcasing new refreshing hues including dusty pinks, muted greys and mossy greens.

 

GamFratesi

 

GamFratesi | Image courtesy of Gubi

GamFratesi | Image courtesy of Gubi

 

The young design duo created the Beetle Chair for Danish design house Gubi. Drawing on traditional Danish furniture and craft heritage, as well as archetypal Italian design concepts, the silhouette and construction of the Beetle Chair is inspired by the body of its eponymous insect.

“Our work is balancing between the traditional and surprising. Often it takes just a small detail to achieve or break an expression, and we are very curious about that.” — GamFratesi

 

These new-edition Beetle Chairs in both un-upholstered plastic and partially-upholstered editions are available to purchase in store and online.

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